Swan Homes is an East Midlands based property development company with an exemplary reputation.


The Brief

After designing and building their previous website, Swan Homes asked us to provide an upgrade to help support the expansion of their portfolio and showcase their properties in an even more informative and striking way. The website still needed to act as a sales platform for their new developments and also showcase their previous ones. They wanted to build on the existing branding and feature new functionalities which would help represent their exclusivity.


The Design

The website was designed to work as an evolution from the previous. New functions were put in place to showcase in-depth plot information, link to video tours and download brochures. Details on their previous and new developments were featured to show their full portfolio.

The design is simple with clean edges, high-quality imagery and easy navigation, reflecting Swan Homes’ exclusive developments and high-spec properties.


“Ginger Root are a great team to work with, they’re customer focused and always get the job done. Our brief for the original website was all about the user experience which they executed perfectly; the web design team made it look clean, polished and perfectly on brand. Having been impressed with the website, we’ve also commissioned the team to work on all forms of our brand marketing, including web microsites, sales brochures, extensive site signage and hoarding and even our business cards. We consider them now as our go to guys for all brand and marketing requirements. They’ve perfected their business model and we have no hesitation in recommending them as the best in the industry. ”

- Carl Wilkinson, Operations Manager -