6 Ways to use Google Analytics to track results
6 ways that you can use Google Analytics to review your website and marketing effectiveness. Without face-to-face interactions with your customers, an office full of colleagues discussing sales or…
Should I continue marketing?
“Should I continue marketing?” It’s no surprise that this question is coming up more and more for businesses at present. For the likes of Burger King, Nike and ITV,…
5 acts of humanity
5 great acts of humanity to make you smile. One of the good things about difficult times is that it can often bring out the best in people. These businesses…
The ‘roots’ of Ginger Root!
The Beginning; to the Strend! As we’ve recently entered into a new decade, we’ve been reflecting on how far Ginger Root has come; as well as looking forward to…
Top 3 most memorable social media campaigns of 2019
2019: The year of Brexit, Rugby and great Social Media strategies ‘Statista’ estimates that there were a whopping 2.82 BILLION social media users worldwide in 2019. This creates a…
Andy reaches Everest Base Camp for charity
Director Andy recently embarked on a journey to Everest Base Camp, testing both his physical and mental endurance in aid of a local charity. As he lands safely back in…
What does your Customer Journey look like?
Below are five key universal stages of the Customer Journey. We take a look at each stage to highlight how you can build stronger relationships between your business and your…
Ginger Root Marketing Team gains a new member
Life as a Marketing Placement Student at Ginger Root Hello! My name is Jade Ordish and I began my placement year at Ginger Root over two months ago as Marketing…
A ‘checklist’ for a healthy website
The Web Team at Ginger Root have put together a DIY checklist for reviewing your website in 7 easy steps. Improve your website health for free with just a few…
5 top tips for building a successful business
Our five specialist teams at Ginger Root have shared their number one ‘top tip’ for building a successful business, covering design, web, marketing, clothing and print. Top tip #1:…